Ecco Domani Fashion Foundation picks SUSAN WOO
Last night Ecco Domani® Wines of Italy announced recipients of the 2013 Ecco Domani Fashion Foundation awards: TOME in the women’s design category; Ian Velardi in the men’s design category; Deborah Pagani in the accessories design category; and SUSAN WOO, eco-friendly women’s ready-to-wear collection in the sustainable design category. Each winner, selected from a pool of up-and-coming designers, received a $25,000 grant to help showcase their style on the most sought after runway: New York’s Fall 2013 Fashion Week.
Susan Woo was born and raised in New York, to Korean-immigrant parents. She graduated from Cornell University with a degree in fashion design and business, and went on to work at Chanel, Louis Vuitton and Derek Lam before launching her eponymous label. SUSAN WOO offers a full range of ready-to-wear for the modern, chic and professional woman, with options for both day and evening. Through her collections Woo aims to create beautiful clothing that reflect a woman’s lifestyle in addition to her personal style.
SUSAN WOO ’s brand philosophy represents the modern way of living and dressing: blending high design with both environmental and social consciousness. Growing up in a family “obsessed with health,” she was raised to believe that organic simply meant better, and applies that philosophy to her clothing. Woo also believes that being a socially responsible company means more than just using organic fabrics. While all of the fabrics used are 100% all-natural and sustainable (and includes organic wool, cottons and cashmeres), they are also sourced from companies that have a strong environmental commitment. Extra steps are taken to ensure that her everyday operations are environmentally conscious and energy-efficient as possible. Finally, she ensures that all of her garments are produced using fair labor practices. Woo’s mission is to show the most discerning fashionista that being “environmental” means creating the highest quality product.
Launched as its own category in 2008, the sustainable design category has been awarded to eco-fashion greats: Titania Inglis, Tara St. James of Study NY, John Patrick of Organic, and Eviana Hartman of Bodkin.