Spring Cleaning, Don’t Forget Your Makeup
It’s that time of year – spring cleaning. Whether you planning to ‘kondo‘ your space or do some light seasonal preparation, don’t forget your make-up. If you are like us, you have trend driven lipsticks or those rarely used products that you are loathe to throw away. According to Stowaway Cosmetics, 89 percent of women hoard old makeup. But sadly, everything in your makeup bag - all your personal care products, really, have a shelf life. And contrary to popular belief, it doesn’t matter whether you have have conventional or nontoxic beauty products: everything expires. Nontoxic product shelf life will vary depending what acts as the base: water (a bacteria magnet) or essential oils (naturally resistant to bacteria) and you should refer to individual product packages for shelf life and expiration dates.
For conventional products, standard makeup shelf life is often, as follows:
• Mascara: 3 months
• Concealer: 12-18 months
• Cream blush: 12-18 months
• Cream eye shadow: 12-18 months
• Lip gloss: 18-24 months
• Powder: 2 years
• Blush and bronzer: 2 years
• Eyeliner and lip liner: 2 years
• Lipstick: 2 years
Unlike food, products don’t have expiry dates. Rather, the onus is on consumers to keep track of when the product is opened and to use it within the ‘Period after Opening’ (PaO) timeframe. Each product should carry a PaO symbol: an open cosmetics pot with a number followed by the letter M (months) indicating how long the product will last after opening. Time for spring cleaning.